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Diet Coke (formerly known as Diet Coca-Cola) is a sugar-free soft drink produced and distributed by The Coca-Cola Company. It was introduced in the United States on Independence Day in 1982 as the first new brand since 1886 to use the Coca-Cola trademark. The product quickly overtook Tab in sales.
Diet Coke was sweetened with aspartame after the sweetener became available in the United States in 1983; however, to save money, this was originally in a blend with saccharin. After Diet Rite cola advertised its 100 percent use of aspartame, and the manufacturer of NutraSweet (then, G.D. Searle & Company) warned that the NutraSweet trademark would not be made available to a blend of sweeteners, Coca-Cola switched the formula to 100 percent NutraSweet, later switching back and doing without the NutraSweet trademark. Diet Coke from fountain dispensers still contains some saccharin to extend shelf life.