Logo is an American digital cable television which geared its channel program towards gay, lesbian, bisexual, and transgender community. Logo TV is owned by Viacom’s MTV Network division and launched in June 2005. Logo has partnered with CBS News to provide news briefs and has developed a relationship with LPI Media, publisher of The Advocate, Out, and The Out Traveler magazines.

Logo was available in an estimated 35 million homes as of February 2009 and is in the 25 largest media markets in the United States. Logo’s programming is a blend of movies with gay themes, reality television, travel programming, dating/romance shows, documentaries, music videos, stand-up comedy, news, and syndicated programs with gay characters or gay interest/fanbases. Some content originated from other Viacom properties including Comedy Central, MTV and VH1, although the amount of such content has been reduced in favor of more original programming.

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